ST-Automation

Mailchimp Review: Where the workflow shines and where the pricing bites

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If you’ve been in the digital space for more than ten minutes, you know the monkey. Mailchimp is essentially the “default” choice for email marketing. But being the default option often means a tool carries a lot of legacy weight. I’ve spent the last few weeks back in the trenches with Mailchimp—not just sending a … Read more

Why We Keep Using Zapier (Even When the Pricing Gives Us Fever Dreams)

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I’ve spent a lot of time in the “automation rabbit hole.” You start with one simple goal—maybe getting a Slack notification when someone fills out a Typeform—and three hours later, you’re trying to map nested JSON data into a Google Sheet while questioning your life choices. Zapier is usually the first place people land when … Read more